Cristian Medina joined Crowdcube 9 months ago to increase Crowdcube's and equity crowdfunding awareness in Spain, France and the Nordics. This involves boosting Crowdcube’s visibility in Europe and positioning the platform as the go-to source for Community fundraising, building a brand strategy and developing localised strategies for every ecosystem. He works closely with the European Sales team to define and implement growth and acquisition actions that convince new startups to join their platform.