EUIPO launches new Train the Adviser session: A beginner-friendly introduction to IP for business advisors

EUROCROWD is pleased to support and promote the next instalment of the EUIPO’s Train the Adviser programme, a long‑running initiative helping business advisers, crowdfunding platforms, and SME support organisations deepen their understanding of intellectual property (IP) as a strategic asset.

As part of our ongoing collaboration within the Ideas Powered for Business Network, we encourage you to join this upcoming training and strengthen your ability to guide SMEs in leveraging IP for growth, investment readiness, and long‑term competitiveness.

About this event

Organizer: EUIPO
Date: 23 Sep 2026
Format: Online
Location: Online
Duration: Half a day or less

Sign up here

Why this training matters for crowdfunding and SME finance

Across Europe, SMEs increasingly rely on intangible assets to differentiate themselves, attract investors, and secure funding. Yet many founders and advisers still underestimate how IP rights can:

  • Increase company valuation
  • Improve investor confidence
  • Unlock new revenue streams
  • Strengthen protection against competitors

For crowdfunding platforms, business angels and other early stage investors, understanding IP is not optional, it is a core part of assessing project quality, risk, and long‑term viability. This new EUIPO session directly supports advisers working with SMEs seeking capital through alternative finance channels.

About the upcoming session

Train the Adviser IP Basics Organised by the European Union Intellectual Property Office (EUIPO) Part of the Ideas Powered for Business programme. This session will serve as a beginner-friendly introduction to Intellectual Property (IP). Learn the differences between trade marks and patents, understand where to guide your clients for registration, and discover how they can generate income from their IP.

The training is free of charge and open to business advisers, SME support organisations, and professionals working in finance, innovation, and entrepreneurship.

EUROCROWD’s ongoing commitment

As a long‑standing partner of EUIPO, EUROCROWD continues to promote IP awareness across the crowdfunding ecosystem. Our IP Knowledge Hub provides insights, and updates on how IP shapes SME competitiveness and investment readiness.

We encourage all advisers and platform operators to participate in this training and strengthen their ability to support Europe’s innovation‑driven SMEs.

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