Continuing our work to promote the role of crowdfunding as a valuable tool to be used to support Europe’s sustainable transition towards carbon neutrality, this month’s CrowdTuesday will focus on the particular business case of supporting energy efficiency renovations of football stadiums and sports buildings.

CrowdTuesday: Crowdfunding for Sustainable Football Stadiums and Sports Buildings, starts 8 February 2022, at 16.00 CET, with three speakers - Andrea Kollmann, Senior Project Manager at the Energieinstitut a der Johannes Kepler Universität Linz, Hubert Rovers, Chief Executive Officer at The European Football for Development Network and Andrea Bogi, EUROCROWD’s senior research and project manager.

The renovation of the European building stock is considered one of the key priorities to achieve the ambitious goal of the European Green Deal, and unlocking the energy-saving potential of sports buildings, some of the largest consumers of energy in Europe, can provide a significant contribution to reduce CO2 emissions. To learn more about the topic, read our publication developed under the Greetfoot project.

The scope of the event is to present crowdfunding as an innovative engagement and financing tool to support football fans and clubs alike to get involved in corporate social responsibility (CSR) initiatives and take an active part in the energy transition.

With the help of an expert panel, we will provide an overview of different approaches to crowdfunding that can be employed by football clubs and/or stadium owners to support the implementation of energy efficiency projects in the context of football buildings and stadiums.

Key insights from the perspective of football fans and clubs will also be discussed.

About the speakers:

Andrea Kollmann is a project manager at the Energy Institute at the Johannes Kepler University Linz, Department of Energy Economics. She currently coordinates the Horizon2020 project GREENFOOT (#893858). Her research is focused on gaining a deeper understanding of how citizens can be motivated and supported in becoming active participants in the energy transition and how novel products and services can be used and implemented to this aim.

Hubert Rovers is the founder of The European Football for Development Network (EFDN) and is an international CSR and football for development consultant. In his position at EFDN and as a consultant, he supports clubs and other football organisations with the setup and development of their CSR policy, M&E protocols, community projects and fundraising activities. Hubert has been active in the football for development sector since 2007 and has gained his experience as CEO of the Community Foundation of NAC Breda and as project manager of the Dutch “More than Football” Foundation. Since 2014, he has grown EFDN to over 140 professional clubs, leagues and FA’s from 32 European countries. Additionally, Hubert is the Chair of Show Racism the Red Card the Netherlands, a Dutch organisation focussed on educating children and adults on anti-racism. 

Andrea Bogi is EUROCROWD’s senior research and project manager, responsible for the management and implementation of EUROCROWD’s EU-funded projects in the fields of Environment, Sustainability and Renewable Energy, enhancing the use of Crowdfunding to finance environmentally sustainable projects.

The webinar will be moderated by Francesca Passeri, EUROCROWD’s deputy director.

To register for the event, please visit this page.

CrowdTuesday is a monthly event dedicated to crowdfunding service providers, crowdfunding experts and public authorities where the focus is on tackling some of the most relevant and interesting industry topics. For access to previous events, please visit this page. 

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